Throughout the Medium of the Massage there is an extreme sense of disconnect throughout. I think this is the authors way of creating a visual metaphor to his whole idea of showing how the media is scattered and rapidly progressing in possibly not a positive way. He not only plays on the impact of electrical technology which is what most people view technology as, but also as the technologies progression through history. He stressed the importance of how connection and being connected was changing our society. it is so simple to connect to one another that we are virtually living. Also, he believes the way we communicated is crazy and i think the way he lays out the book is a metaphor of that. Chaotic and outlandish as well as confusing is how our society is progressing.
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